It’s been a few days since I returned home from the New York Traders Expo, and it was a great time.
Out of all the Trading Expos put on by InterShow, New York is definitely the one to attend. Seeing as there are twice as many exhibitors than at any other expo is indicative of that. The reason for any trader to want to attend is not necessarily because of the exhibitors (it’s like a big meat market on the exhibitor floor), but to attend some of the sessions (there are plenty of free sessions) and to rub shoulders with fellow traders.
A few of my observations were:
- Objectification of Women Award: This was routinely taken by ODL Securities when it was still operating in the North American market, but the torch has been passed to Forex broker ACM. There’s nothing wrong with physically attractive women wearing tight fitting clothing standing around the perimeter of a booth, but when you’re really the only exhibitor with more than one, it tends to stand out. I honestly don’t remember what sets ACM out from the other brokers – maybe I was distracted.
- In Need of a Marketing Makeover Award: Hands down it’s Best Choice Software. It is followed closely by Global Futures. My point is strictly from a design perspective. If you’re going to spend thousands on a booth, why not spend a few extra bucks to have a nicely designed booth? Is it so hard?!? One note about Best Choice Software – as I stood by their booth a trader demurred that the software is horrible, and urged me to go to Elite Trader to read all about it. He’s an Elite Trader poster and obviously not a fan of Best Choice.
- People Attracter Award: Now this can be given to Pristine, and educator, which is routinely a platinum sponsor, thereby having the largest exhibit with constant mini teaching sessions, but of all the other exhibitors, InterbankFX seems to be on to something with its mini trading contests held throughout the day.
It was great to see those we’re partnered with and to meet additional people and companies which we’re exploring partnerships with. All in all, there are many trading solutions out there ranging from courses, to systems, to tools, to brokerages.
There has never been a better time to be a trader, and hopefully we can do a better job in bringing more meaningful solutions to the forefront to help you be a more profitable and consistent trader.